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Investing to strengthen trust in Canadian ag

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Minister of Agriculture and Agri-Meals Canada (AAFC), Marie-Claude Bibeau introduced Might 19 that over $244,000 will go in direction of supporting the Canadian Centre for Meals Integrity (CCFI).

The group will proceed its work to construct public trust in the Canadian meals system, and the announcement by Minister Bibeau comes after a gathering with a number of members.

“COVID-19 has meant many Canadians are more interested in where their food comes from,” says Minister Bibeau. ” Via this initiative the CCFI will assist join Canadians with meals producers, to allow them to higher perceive the origin of the meals they eat and the way it’s produced. Our authorities will proceed to help initiatives that advance public trust in Canada’s meals system.”

Delivered by way of the AgriCompetitiveness Program, the funding will assist CCFI develop instruments to share data with shoppers about meals manufacturing, and can allow meals producers to share their tales. The funding will even help actions like creating new content material for CCFI’s It’s Good Canada web site, which profiles farm households and others that work in the ag provide chain.

John Jamieson, president and CEO of CCFI says the group is happy concerning the funding, and that constructing public trust in Canadian meals is a vital part of the Canadian Agricultural Partnership, persevering with the work performed by CCFI since 2016.

“This contribution will be used to highlight the outstanding work of farm families and others who continue to deliver safe, nutritious food to Canadians and people around the globe,” says Jamieson.

Associated: Ag Extra Than Ever finds new dwelling at CCFI

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